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Verksamhetsplan 2015/en/Ansökan till FDC

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Basic information

1. In order to support community review, please provide a brief description of your organization's work in the upcoming year that can be used as a summary of your proposal. (This should be about 200 words, and should be easy for anyone to understand.)
  • The chapter will utilize 2015 as a year for fine-tuning projects and increasing the use of metrics to evaluate and further develop the work. Our long term collaboration with GLAMs will continue, as partnerships where seeds planted several years ago now flourish. While we expect to see several more of these collaborations form during the upcoming year, we also acknowledge the fact that it takes time for licensing questions to settle withing these large institutions and that our expertise is needed throughout that process. Furthermore, we're seeing a similar time scale for the Educational sector. While we do manage to get individual teachers involved, it is a long term project to get institutions to contribute as part of the curriculum, making true scaling possible. During 2015, we will build case studies to demonstrate the value of free knowledge sharing in education in order to promote larger changes on institutional levels. We will continue to support the community in a good number of ways and we will try to be more flexible in adapting to their needs. Since the infrastructure for our community support (the technology pool, administrating grants etc.) is already in place, we can offer it efficiently. For Public policy, we will focus our efforts more on the EU level, where we have the opportunity to make a difference.

Community engagement

This section provides the FDC an overview of your organization's work with volunteers and online contributors.

1. Which Wikimedia community or communities does your organization work with most closely, and which online Wikimedia project or projects does your organization's work support?
  • Wikimedia Sverige works most closely with the communities on the Swedish projects, where Wikipedia is the most active one and therefore most focused. Out of the other Swedish language projects, we do work with Wikibooks and Wikiversity and are planning for their expansion, we already started promoting these projects for teachers working with Open Educational Resources. Currently, from the feedback we get from educators our assessment is that both these communities are on the verge of reaching critical mass and take off. We also engage with the Commons community and plan to engage a lot more with Wikidata. In our workshops with higher education, it is quite common to use English Wikipedia and in the Swedish For Immigrants projects tens of languages have been used. We have especially started to engage the Luganda Wikipedia in trying to kickstart a community there and plan to continue our efforts in collaboration with more local partners, Kumusha takes wiki, WWF, the Red Cross and Translators without borders. Apart from the Wikimedia projects we also support the community on Translatewiki and Swedish Wikimini.
2. How does your organization know what community members / contributors to online projects need or want? Does your organization conduct needs assessments? How else does your organization consult the contributors and volunteers most involved with its work?
  • Most of the members of the board and staff are long time wikipedians and still active and thus often involved in discussions on the village pumps. That gives us basic insights into what contributors explicitly state they want or need. We also invite all chapter members to a meeting before the annual planning kicks off, in order to gather as much information as possible on how the chapter should support the Wikimedia communities.

Programs

Please note that all grantees will be asked to report on the global metrics, so please review them and keep them in mind as you design your programs, and then track and measure the impact of your programs.

Community support

1. A program is a group of of activities that share the same objectives. Please share the goal of the program, and then describe the objectives that the activities in this program share.
2. How do your program objectives focus on the Wikimedia strategic priorities?
  • Increasing participation
    • By reaching out to new target groups we aim to increase diversity and increase participation.
    • By making the climate more inclusive we aim to get more participation from new users.
  • Improving quality
    • By working together with subject matter experts, and making them active on WikiProjects, we aim to get more viewpoints on difficult subjects and improved articles.
    • By informing about available free resources, editors can easily improve articles with little effort.
    • By supplying resources such as access to reference litterature and high quality technological tools, contributions can be made with a higher quality.
  • Encourage innovation
    • By making more active users capable of handling bots we aim to see more innovation.
    • By making it possible to apply for micro grants we aim to see innovation in ways to contribute.
3. Please list the specific, measurable, timebound targets you plan to achieve through this program. Please include both qualitative targets and quantitative targets.
4. Please describe how your program activities will lead to the results you are planning, or describe or link to a logic model for your program.
  • Support and expertise to active contributors is something that we will continue to give. The technology pool is up and running, we have lean and efficient processes for micro and travel grants and the support desk we piloted this year can easily continue. We get good feedback from the community members that take advantage of these possibilities and many of them are very productive. In 2014 we started giving expertise support, where contributors can turn when it is hard to get an answer onwiki. It has turned out to be an effecint way to empower and enthuse contributors in doing complex projects on the wiki. The staff in Wikimedia Sverige has collectively 30 years of Wikimedia experience as editors and have over time encountered most situations as community members.
 
Logic model for Bot Academy.
  • Bot academy is a new concept we want to try out extensively next year. Bots are an essential part of the Wikimedia ecosystem and in most language versions there are not as many skilled bot owners as in the English Wikipedia. That is why we want to train users that already have good knowledge about the Wikipedia culture and etiquett to also be able to handle bots. The education will display the use of already existing bots and frameworks such as pywikibot and AutoWikiBrowser, and also inspire new uses of bots. All documentation will be in English and stored on mediawiki.org so that it is available for even more than those that are able to participate. We will do a small pilot this fall on request from the community in which we will try to find out what is essential to make this work on a larger scale.
  • Targeted outreach towards women will continue, where we organize events and fine tune what works, such as systematizing the invites to the Teahouse on Swedish Wikipedia. This will be the third year working actively on this targeted outreach and during this time our network has grown and we have seen partnerships with both the education and GLAM sector, which not only are diverse in representation but also share our concern about gender gap issues. Our activities has also had a lot of media coverage, both locally and nationally, which has raised the profile of our outreach and reflected positively on the chapter as a whole. So, the right conditions are in place for continuing with this work and reaching the target group successfully. The Agency approving our funding has stated that a third year of funding for this project is available given our continued progress and future application, which is why we believe that long term funding is realistic and that they are satisfied with the work.
 
Logic model for Wikipedia towns. Also includes aspects of Content liberation, Reach and readers and Free knowledge in education.
  • Wikipedia towns is a follow up project, based on Umepedia which we are doing this year, but in a larger scale and in five cities. Being able to focus a lot of energy on a geographical area has been great to get synergy effects all around. The activities are mostly aimed towards and involving the community but since there are so many synergy effects, the project will be listed under the programs Content liberation, Reach and readers and Free knowledge in education down below. The work with community will be in several ways, ranging from supporting edit-a-thons, providing access to archives, helping out on geographical writing contests, arranging photo hunts and more. The project is quite large but we have a lot of experience in all the tasks involved, and by doing the pilot in Umeå we have a good sense on what it takes to make it all happen at once and some good ideas on how we can improve it even more. This will be most obvious in Umeå itself, since we are continuing the work there and expanding to more cities.
 
Logic Model of outreach to experts
  • Expert outreach will continue, but now more focused on getting experts involved in WikiProjects. We will also leverage our contacts to expand the network withing the same topics. For over two years time we have been working with a group of psychologists and it has been growing through their networks. This fall one course of psychology students at Stockholm university will use Wikipedia as an assignment and it seem that later on it will be taken up by a specialist psychology college. We want to explore working with experts in this way in a more systematic way to find the persons in their network that could be high potential contributors. The program will be building and maintaining relationships and try to get them involved on the WikiProjects first rather than as just having them edit or fact check an article to give them direct contact with the community and getting them more personally involved.

Please provide any additional information about this program that is important to our understanding of this program. You may include timelines, tables, or charts associated with your program's progress, or share how this program will contribute more broadly to movement learning.

Content liberation

1. A program is a group of of activities that share the same objectives. Please share the goal of the program, and then describe the objectives that the activities in this program share.
2. How do your program objectives focus on the Wikimedia strategic priorities?
  • Increase participation
    • By educating GLAMs and other organisations, and by improving documentation, we hope that on a long-term they will become more active in the projects directly.
  • Improving quality
    • By getting high quality material released from authorative organisations under free licenses, quality in articles can easily be improved.
3. Please list the specific, measurable, timebound targets you plan to achieve through this program. Please include both qualitative targets and quantitative targets.
4. Please describe how your program activities will lead to the results you are planning, or describe or link to a logic model for your program.
  • To create good information material about free licenses we will collaborate with Creative Commons Sverige and Open Knowledge Foundation Sverige. We will also continously ask for feedback from GLAM staff to make sure that it is easily understandable. Our experience from working with GLAMs and other organisations is that there is is still a lack of knowledge on how they work and this become important as an first step to get to the point where material will be released. The material will be distributed personally on events and meetings rather than mass mailings to ensure it is understood in what context it should be read. We have earlier localized the brochure on why you should not use Non Commercial licenses and communicating these have given us experience of the type of questions people ask about free licenses, and how to avoid confusion of the word free (as in libre vs. gratis).
  • Since the Public art data base project is a continuation of a previous project we feel quite confident in our estimations in that project. Our experiences from the pilot will have the project up and running in short time. In the project we will continue contacting municipalities, getting data, initiating discussions about free licenses. This means that it will serve to fill several of the goals and partly also create awereness of free knowledge in general.
 
Logic model of the rotating office
  • Supporting both the Council of Central museums and the Council of Working life museums. We have ongoing collaborations with both councils where we do workshops, edit-a-thons, batch uploads and other content creating activities as well as teach them how to re-use material and use statistics tools to see what good use their editing and released content does. We signed a letter of intent with the Council of Central museums in 2012 and with the Council of Working life museums in 2013 and our collabaration only gets deeper and better over time. One plan is to have a rotating office at GLAMs, similar to a Wikipedian in Residence, inspired by the Meet Wikipedia project. Here we will visit several different insititutions, and come back to them, over a longer period which will give them the opportunity to try things out and get continued support.
  • Batch upload support. We have gotten feedback from several institutions that batch uploading is still hard. We have experience inhouse on actully doing it and by being able to offer assitance there is less reasons for them to hesitate in releasing the content. We also have nice case studies in how it have been done before in collaboration with large andr trusted instituions which gives our offer some gravitas.
  • Wikipedia towns will be used in synergy effect with content owners. When we are in town on the different cities it is easier to get in touch with local GLAMs. We have seen this in the Umepedia, where we have been able to establish contacts with several GLAMs we never had spoken to before. Some uses QRpedia signs in their exhibitions, some give backstage passes to the collections for volunteers and some release content.

Please provide any additional information about this program that is important to our understanding of this program. You may include timelines, tables, or charts associated with your program's progress, or share how this program will contribute more broadly to movement learning.

Reach and readers

1. A program is a group of of activities that share the same objectives. Please share the goal of the program, and then describe the objectives that the activities in this program share.
2. How do your program objectives focus on the Wikimedia strategic priorities?
  • Increase reach
    • By getting more proactive news out about the Wikimedia in traditional media we aim to reach target groups that today may not be Wikimedia readers.
    • By collaborating with trustworthy organisations and placing QRpedia signs in public areas we aim to change the perception of Wikimedia in order to attract new target groups of readers.
    • By providing the projects with good translations and reporting bugs, the user experience will be as low a threshold as possible for potential readers.
    • By making Wikidata compatible with certain standards for Open Data, the threshold for reusing the data will be lowered resulting in a larger number of people being served by Wikimedia content.
3. Please list the specific, measurable, timebound targets you plan to achieve through this program. Please include both qualitative targets and quantitative targets.
4. Please describe how your program activities will lead to the results you are planning, or describe or link to a logic model for your program.
  • Newsletters is an easy way to reach many readers at the same time. During 2014 we have set up a system in CiviCRM and templates which makes it quite easy to create new newsletters and for people to sign themselves up for it. We plan to do more targeted promotion of the news letter in specific areas to reach people in the media business.
  • We evolve the work with translations and translatewiki.net from last year. It showed good results so far but we believe that a focus on strengthening the translator community is the best way of making a high level of translation sustainable.
  • The main task of bug reporting to verify that a bug is repeatable and to report it in such a way that someone else can reproduce it. Bug reporting is performed by staff that is both highly skilled in the Wikimedia and has experience of bug reporting and software development. The bug reports will be accompanied by a limited initial examination of possible causes thus increasing the chance that they are actionable.
  • Wikipedia towns - outreach through QRpedia and a lot of local events which will give us many different opportunities in sending out press releases with different angles both on how Wikimedia works but also how it is connected in the local area. In the Umepedia project we have seen that it is quite easy to get coverage on a local level.
  • Making Wikidata compatible with the, EU recommended, W3C standard DCAT-AP, should make the data more discoverable and easier to use by the Open Data community. This project has gotten initial approval by the Wikidata development team and additionally Wikimedia Sverige are part of other DCAT-AP activities which will give us the experience and tools needed.

Please provide any additional information about this program that is important to our understanding of this program. You may include timelines, tables, or charts associated with your program's progress, or share how this program will contribute more broadly to movement learning.

Free knowledge in education

1. A program is a group of of activities that share the same objectives. Please share the goal of the program, and then describe the objectives that the activities in this program share.
2. How do your program objectives focus on the Wikimedia strategic priorities?
  • Increase participation
    • By getting the productive use of the Wikimedia projects integrated in the education system we aim to make it natural for a new generation of contributors to participate.
  • Improving quality
    • By reaching out to academics we aim to get more high quality contributions to the projects, both by the scholars engaging with contributing themselves, but also by reviewing content and discussing improvements with the editors' community.
  • Increase reach
    • By working with a wide variety of Educational institutions and projects to integrate Wikimedia projects we aim to change the perception of Wikimedia in order to attract new target groups of readers.
3. Please list the specific, measurable, timebound targets you plan to achieve through this program. Please include both qualitative targets and quantitative targets.
4. Please describe how your program activities will lead to the results you are planning, or describe or link to a logic model for your program.
 
Logic Model Template Open badges
  • In our continued efforts to train educators we now have the training module in place and we now want to put it into use and, furthermore, introduce the course pages extension on Wikipedia so that Wikipedia assignment more easily can be facilitated and continue to improve. We also continue to use Wikimini as a tool for children and their teachers to understand Wikipedia and free licenses. Wikimini has successfully been launched and now has a small body of initial content that we can build on with educators in order to support an emergent Wikimini community. We continue to extend our network of key educators in a variety of educational contexts, k-12, higher education, Swedish for immigrants program, International training programs targeting developing countries, and the Swedish non-formal educational system for lifelong learning. By increasing the network, it gets easier to identify the "doers" in the teacher community which will help us channel our resources in the most effeicient way.
  • As an over all support of our Wikipedia in Education program, we will further develop the feedback system through issuing badges in recognition of good quality contributions, also using the open badge system as a visualization of tasks, skills and learning. Issuing badges is directly connected to all our training involving teachers, both as an incentive to learn and also as a motivator to set up and complete high quality Wikipedia assignments with students, since badges are aligned to the key pedagogical tasks involved (see Logic Model). We have gained some experience on Open Badges through the Translatewiki project which also uses these.
 
Logic model of work with OER.
  • We increase awareness of Open Educational Resources (OER) by training educators in making use of Wikibooks and Wikiversity, and by encouraging and supporting educators and institutions to create or release already exciting learning resources under a free license, we make content available for Wikimedia projects.
  • Wikipedia towns - within this project we plan to work with local schools and universities. Our experiences from the Umepedia project tells us that institutions are motivated to engage when the city is made a hub for related activities as they also benefit from connecting with local partners, such as business and GLAMs. The concept Wikipedia Towns empowers students to be ambassadors for sharing the knowledge of the town, which is well in line with the curriculum. Already, in 3 out of the 5 cities we have established connections in the educational sector which will help us even further in the project.
 
Logic model for Open Access outreach.
  • To do Open Access outreach we will gather case studies of how freely licensed research has led to a positive and constructive result. This will serve as a personal motivational driver rather than just imposing free licenses through regulations. Today it is difficult to explain the benefits and by making that clearer we believe our case will be stronger. We will also start to dissiminate it in a bottom up way to get the buzz going. This is why we are targeting individual researchers rather than trying to affect institutions.

Please provide any additional information about this program that is important to our understanding of this program. You may include timelines, tables, or charts associated with your program's progress, or share how this program will contribute more broadly to movement learning.

Free knowledge awareness

1. A program is a group of of activities that share the same objectives. Please share the goal of the program, and then describe the objectives that the activities in this program share.
2. How do your program objectives focus on the Wikimedia strategic priorities?
  • Increase participation
    • By getting the use of the Wikimedia projects promoted by these agencies we aim on a long term to get more organisations and people involved in the Wikimedia projects.
  • Increase reach
    • By getting the use of the Wikimedia projects promoted by these agencies we aim to change the perception of Wikimedia in order to attract new target groups of readers.
3. Please list the specific, measurable, timebound targets you plan to achieve through this program. Please include both qualitative targets and quantitative targets.
4. Please describe how your program activities will lead to the results you are planning, or describe or link to a logic model for your program.
 
Logic model for work with FKAGEU.
  • Through a cooperation within the Aha! Advocacy framework we will work with the Free Knowledge Advocay Group EU to arrange events for talking and strategizing about advocay in EU. In order to arrange these events and to attract right crowd, we will work with finding key persons and building relationships with them.
  • The relationship building with like minded organisation will be a synergy effect with the Information about free licenses project where we will collaborate with Creative Commons Sverige and Open Knowledge Foundation Sverige. We already have established these realtions, but have not previously worked together in a project, which is why we think this is a way to get deeper knowledge about each other.
  • The work with overarching agencies will be a continous work during the year. We will try to leverage that in one of those, the General Director is a member of the chapter. Already The Swedish National Agency for Education advise using Wikipedia as a tool for learning media literacy but we want to widen it to also include more productive promotion.
  • By having an experienced volunteer on full time in Brussels working in the FKAGEU group, we will be able to increase the weight of what is done there. Previous relationships can be utilized to get meetings and information. The political experience will also be extremely helpful in mapping the area and to make the movement focus the work on the right things at the right time.

Please provide any additional information about this program that is important to our understanding of this program. You may include timelines, tables, or charts associated with your program's progress, or share how this program will contribute more broadly to movement learning.

Financials

Detailed budget:

Under arbete: https://docs.google.com/spreadsheet/ccc?key=0Akk7bAiu6-xCdG5OMzJuR0RwSnk2dnc0Wnl4VDRnZlE&usp=sharing

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